If you are having any kind of giveaway or freebie on either your website or your socials, you want to be sure that they do not become a headache afterwards. We all want to offer something to our audiences and, why not, gain more followers or potential client. But you need to be sure you are legally covered for that. Keep reading!
– Have Terms and conditions for the freebie or giveaway: You need rules so people follow and understand everything. This means date and time, how to participate, who can do it (only locals or international), what is the prize for the winner, etc. EVERYTHING must be stated there.
– Have Disclaimers/Disclosures: You need people to know is the product you are giving for free comes from you or an affiliate, whether they have any special condition and even if you are getting any kind of compensation in exchange for mentioning them or making this joint giveaway. Transparency, as always, is key.
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